BASECAMP EXPLORER KENYA JOINS THE LONG RUN
As part of its commitment towards greater sustainability, Basecamp Explorer Kenya has applied and successfully been accepted as a fellow member for Leopard Hill and Affiliate members for Basecamp Masai Mara and Eagle View respectively of the internationally recognized conservation organization, The Long Run (TLR).
In so doing, Basecamp has embarked on a journey of continuous improvement, committed to working towards best practices in sustainability aligned with The Long Run’s 4C’s plan that encompasses Conservation, Community, Culture and Commerce (4Cs) to maintain a healthy and productive planet.
Basecamp’s conservation journeys are intended to be part of a much bigger journey, a life-long obligation to conservation. We will collaborate with TLR on a 4C’s-focused Kenya itinerary, sharing our skills and experience in conservation and tourism, whilst promoting and supporting the Members.
We share their drive and support sustainable, ecologically and socially responsible projects with an equally-weighted focus on conservation, commerce and community in Masai Mara. Today we focus on sustainable projects including those that empower the local Maasai women in Masai Mara to support their households and send their children to school. We promote conservation of the world’s most important wildlife area, the Masai Mara–Serengeti ecosystem. We have planted countless trees to help establish an actual forest biome in the Talek region, simultaneously making our operation carbon positive.
By signing The Long Run Charter we have demonstrated our sole commitment to sustainable development. As members of The Long Run, we have a responsibility to safeguard cultural heritage and strengthen intercultural relationships by promoting respect and awareness in the spaces we work in. The Long Run Conservation journey will showcase the latest exciting and innovative conservation projects driven by Basecamp in Masai Mara.
About The Long Run
The Long Run is a community of like-minded, innovative people committed to leveraging the power of their business for the health of the planet and the well-being of people. GER® and Fellow Members of The Long Run own, directly manage or significantly influence the management of a natural area of conservation value whilst Affiliate Members represent individuals or organizations whose ethos is aligned with The Long Run’s vision and mission.