Basecamp Conservation Journey
Since the beginning, Basecamp has been a company with a difference. From its inception in 1998, we have been committed to delivering something beyond incredible safari experiences; we have been committed to leaving a positive footprint – both in the places where we operate and, in the hearts, and minds of our guests.
Through long-term partnerships with the Maasai people, Basecamp has been able to bring community empowerment and nature conservation to a new level. Considering the dire threats facing the biodiversity of the Mara this is urgently needed. At the basis of our concept lies the fundamental belief that the protection of the Mara Ecosystem can only succeed if the local communities are given fair substitutions to less sustainable alternatives such as agriculture.
Recently Basecaamp’s Chief Executive Officer Jeremiah Mutisya had the opportunity to share more about our organisation during The Long Run ‘meet our member’ 4C call. Basecamp shares The Long Run’s drive to support the highest standards in sustainable tourism by prioritising the core of their practices a sustainability framework called the 4Cs, which stands for Conservation, Community, Commerce and Culture. What started with one camp in the Talek area, right next to the Masai Mara game reserve has now expanded its reach, conserving over 1,000,000 acres across 6 conservancies in the Masai Mara and Samburu with the coming together of Saruni and Basecamp Explorer Kenya.
Today, Basecamp’s operations support over 4500 families through the employment of the local Maasai community as well as landowners receiving a monthly income from our mutually beneficial leasing agreement, and over 10,000 livelihood improvements through job creation and enterprise projects. Approximately 20% of our staff are women and this number continues to grow as we are a company that believes in the empowerment of women in a community where they are marginalized.
Watch this informative video to learn more: Insite link to Basecamp Conservation Journey